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Facebook Fan Page "Forced Like" Ethics

I recently dove into a project to set up Facebook Tab Manager, a cool plugin from David Carr that feeds a Facebook fan page it’s content from your WordPress install. There are a couple cool features of the plugin for turning off certain WP filters that makes it especially nice. Otherwise, you can create your

The greatest of these ...

As we are full in the swing of the holi-daze, it’s good to remember what the season is all about. It isn’t shopping, spending, buying — it *is* about giving and love. I was coming here to share about a particular book that an associate asked me to promote. I changed my mind after seeing

3 Men Great at Managing Their Social Web Presence

Yesterday’s post riffing on Mashable’s 6 Challenges brought to mind a few folks that are really good at congruence, alliances, and being customer-centric. All four of these men are good at all three (congruence, alliances, and customer focus) so when I emphasize one or another aspect for each it is only for example purposes. Without

3 More Challenges to Managing a Brand on the Social Web

Today’s post is prompted by a Mashable post “6 Challenges to Managing a Brand on the Social Web” shared by my friend Gary Walter. Here is my response to Gary’s question “are there more you can think of?”: I hope the first guy was misquoted. ”Be everything to everyone” means you’re anything but yourself. I