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Balancing Production and Promotion

One of Marlon Sanders’s key mantras is ”produce and promote.” A wise set of words if ever I heard any.

I’ve been deep in production mode the last few days and have let the promotion aspect slip. Hence, the question: where is the balance between producing and promoting?

When dealing with products the production often happens [...]

3 More Challenges to Managing a Brand on the Social Web

Today’s post is prompted by a Mashable post “6 Challenges to Managing a Brand on the Social Web” shared by my friend Gary Walter.

Here is my response to Gary’s question “are there more you can think of?”:

I hope the first guy was misquoted. ”Be everything to everyone” means you’re anything but yourself. I agree with [...]

Blog Daily

I just committed to Tinu’s 100 days of blogging challenge. (Thanks Tinu for the prompting and Dr. Wright for assuming I’d be up for the challenge!)

Over the last week I participated in another blogging challenge and wrote 5 posts in a week when I hadn’t posted anything here or at LifeLoveAndLearning.com for months.

I realized [...]

Marketing Mastermind w/NLP Trainer, TV personality, and you?

Below is an email I sent out today. I decided to extend the offer beyond just my list and let you join the party. Let me know what you think:

Today’s note is for you if are in business or interested in starting a business online. Keep doing what you’re doing if you don’t want to [...]

Atypical Small Business Planning

When most people ask whether you’ve got a business plan or not they are thinking of the Assets/Liabilities/Income/Expense statements. That’s a piece of the whole plan, but if that’s all you’re relying on then you’ve bought into A LIE.

Full blown business plans are useful in an Eisenhower sort of way — Plans are nothing; [...]